V I L L E R O Y & B O C H a t A m b i e n t e 2 0 1 0
For Triad Berlin.
"In the centre of the stand, an atrium provides ample space for customer service.
Directly above the atrium, oversized dish-like decorations are fixed to monumental
candleholders, creating the impression of a sky above the exhibition room. The different
product divisions are arranged around the atrium. Here, visitors can immerse themselves
in the dense atmospheres of the worlds of tableware being presented. Moreover, computer
animations were produced specifically for the trade fair and show the making of the decors
for the four new collections presented at the Ambiente. Three-dimensional dishes from the
respective collections, blown up ten times, serve as screens for the animations."

(copyright Triad Berlin: www.triad.de)